Viacom Partners With RECUR For Spring ’22 Launch Of NFT Market

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Viacom Partners With RECUR For Spring ’22 Launch Of NFT Market



NEW YORK—Viacom is getting into the non-fungible token (NFT) market with today’s announcement of a strategic partnership with RECUR.

“Fueled by beloved characters and iconic properties with multi-generational appeal, we are thrilled to accelerate our consumer products presence even further into the growing metaverse,” said ViacomCBS Consumer Products President Pam Kaufman.



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